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Articles by Sheryl Moore

President & CEO

Getting Started with Fixed Annuities

Everything you wanted to know about annuities but were afraid to ask, Pt.1...

Debunking Annuity Objections

Some people have a vested interest in discrediting the annuity, giving garbage objections to try to sway others against purchasing one - here's how to debunk some common ones...

Unknowingly Sticking It To Your Annuity Clients?

The key to illuminating whether you are unknowingly putting your life insurance and annuity clients in a bad position with the products that you sell them is to identify what type of contract you have with the insurance company you are appointed with...

How Attractive are Our Safe Money Choices Today?

Since the U.S. stock market collapse of 2008, many nest eggs suffered extreme losses in just one decade, bringing a lot of attention to "safe money places" - but where is it best to invest?...

How to Escape 'Annuicide'

If your client is looking to avoid the handcuffs of annuitization or doesn’t appreciate the structure of an immediate annuity, try exploring GLWBs on fixed or indexed annuities...

Interest in Indexed Annuities On The Rise

In 3Q 2011 alone, three new (traditionally VA) carriers decided to try their hand in index-linked annuities with more waiting in the wings -- but why did they decide to dive into this market now?...

The ABCs of GLWBs

Guaranteed lifetime withdrawal benefits are quite competitive these days - people want to have the income guarantees without the limitations of annuitization...

Is The Annuity Your Client Purchased Bad?

One topic in particular seems to be at the forefront of these pre-retirees minds over the last six months: “Is the annuity that I am considering bad or good?”...

Indexed Annuity Magic: How Do They Do It?

One of the greatest mysteries in the indexed annuity market is how insurance companies are able to offer market-linked gains on an annuity with a principal protection feature...

Indexed Annuities Up 16% in 2Q

Total second quarter sales were $8.2 billion, up nearly 16% from the previous quarter. As compared to the same period last year, sales were down just over 1%...

Top 10 Indexed Annuity Misconceptions

Here is the list of the “Top 10 Indexed Annuity Misconceptions” and how to crush them...

The Basics on Indexed Annuities

In the short history of indexed annuities, the products have developed a rich array of features...

Indexed Annuity Sales Up 5%

Worth noting this quarter was the fact that Allianz Life maintained their position as the #1 carrier in the market with a 21% market share, according to an AnnuitySpecs.com report...

A Guide to Understanding Annuity Commissions

One of the most misunderstood features of fixed and indexed annuities is the commissions that they pay to producers and distributors...

Expect More IA Sales Records

Of course it comes as no surprise to an indexed annuity nerd like me that indexed annuities broke another sales record, but many outside our industry are asking -- how did you guys do it? Here’s the skinny…

Hey, Wall Street: You Can’t Handle the Truth

Wall Street, I’m here to set the record straight. You may not be able to afford losing your clients to insurance agents, those who can protect them from loss in the event of market downturn, but you need to face the truth...

Why So Much Misinformation on Indexed Annuities?

Where would prospects look for information on annuities? The Internet, newspapers and trusted financial services journals, right? I don’t know about you, but that scares the hell out of me...

An Indexed Annuity GLWB is Not…

While the rollup on a GLWB may provide a compelling story now that rates are in the dumps, it is not an excuse to sell income on a legacy sale...

About The Author

Sheryl Moore is President and CEO of Moore Market Intelligence, an indexed product resources in Des Moines, Iowa. She has over a decade of experience working with indexed products and provides competitive intelligence, market research, product development, consulting services and insight to select financial services companies. She may be reached at sjm@indexedrockstar.com.

Contact Info

Email: Sheryl.moore@innfeedback.com

Website: www.IndexedRockstar.com